These nine tips will help you improve engagement with your customers, create a powerful brand presence, build trust, and set your brand apart. The insights are the result of over 30 years of experience creating brand experiences for companies like SanDisk, Hewlett-Packard, Visa, Sun Microsystems, PeopleSoft, and Sutter Health.
- Differentiating your brand
- Creating customer personas
- The importance of honesty
- Brand storytelling
- The power of simplicity
- Visual messaging
- Emotional engagement
- Leveraging social media