Lauren Smith Brand Communications builds and enhances healthcare brands with fresh ideas, beautiful design, and engaging customer experiences. We understand the unique concerns of the healthcare sector. Whether you’re a hospital, manufacturer, medical, or pharmaceutical company, we develop strategies to present your brand accurately, differentiate it from competitors, and create resonance with patients and customers.

“Lauren took our vision for the company and turned it into a reality. We ended up with a professional image ideally suited to our target audience. This was the first time I worked with a designer in this way. His process really helped us find the right focus for our company.”

Felicia Gentile, BioInsights

STRATEGY

Brand audit
Brand development
Content strategy
Brand attributes
Positioning
Brand architecture
Naming

MESSAGING

Brand messaging
Core values
Voice and tone
Content development
Written style
Taglines

IDENTITY

Logo design
Visual systems
Business systems
Brand guidelines

DESIGN

Web and interactive
Print and literature
Retail and point of sale
Packaging
Advertising
Environmental
Events and tradeshows

We’d love to have a conversation with you to learn more about your organization’s goals. Maybe we can help. Call Lauren at 925-454-2993 or click the button below to send a message.

Let’s Talk!