Nycomed Salutar
Nycomed Salutar’s focus is research and development of new products for magnetic resonance imaging (MRI). Magnetic resonance imaging is widely used in medical radiology to capture detailed images of the inside of the human body. When developing the concept for the brochure design, we knew immediately that we should use real MRI scans as illustrations. They’re colorful, abstract, and look almost like non-objective art. To give them context, we juxtaposed them with dramatically-lit custom photos of the human figure.