Case Study: SVForum
SVForum is a non-profit organization that fosters education and the sharing of ideas and knowledge among technology disciplines. When they changed their name from Software Development Forum to Silicon Valley Forum, they needed a new identity as well. Our solution for their new logo and brand communications suggests a community of technology professionals from all areas merging into a new collaborative entity.
We began the SVForum rebrand with a new logo. Following an audit of all brand communications and many discussions about their mission and values, we went on to redesign the organization’s public-facing communications to be consistent with the new brand. We also created brand standards documentation to ensure consistency.